Harry Potter: Hogwarts Thriller Casts Up $300 Million Participant Spending in Three Years

Harry Potter: Hogwarts Mystery from Jam City has reached $300 million in participant spending three years after its launch, Sensor Tower Store Intelligence knowledge exhibits.

The title was formally launched on April 25, 2018, and inside its first week it had collected greater than $12 million and 13 million downloads worldwide throughout the App Retailer and Google Play. The sport took 9 months to achieve its first $100 million, an extra 16 months to cross the $200 million milestone in Might 2020, and simply over 11 months after that to hit the $300 million mark.

Prime of the Class

Harry Potter: Hogwarts Thriller’s greatest yr for participant spending got here in 2018, when it generated roughly $96 million, because of a powerful launch quarter wherein it collected roughly $46.7 million. Whereas income dipped in 2019 to about $74 million, participant spending surged by 28 p.c year-over-year in 2020 to roughly $95 million amid the COVID-19 pandemic and lockdowns. Over the past yr from April 26, 2020 to April 25, 2021, Harry Potter: Hogwarts Thriller has ranked because the No. 1 title worldwide by participant spending within the Simulation Journey subgenre with near $105 million. It ranks above Animal Crossing: Pocket Camp by Nintendo at No. 2 with $77.5 million, and Disney Magic Kingdoms by Gameloft at No. 3 with $32 million.

Top Grossing Mobile Simulation Adventure Games Worldwide Between April 26, 2020 and April 25, 2021

Harry Potter: Hogwarts Thriller isn’t the one title to faucet the wildly in style IP on cellular. In September 2020, Zynga launched Traditional Match-3 title Harry Potter: Puzzles & Spells, whereas in 2019, Niantic, in collaboration with Warner Bros., launched Geolocation AR sport Harry Potter: Wizards Unite. Over the past six months, Harry Potter: Hogwarts Thriller has ranked because the No. 2 revenue-generating cellular sport harnessing the licence, producing roughly $53 million.

Top Grossing Mobile Harry Potter Games Worldwide From Q4 2020 to Q1 2021

America has been essentially the most profitable nation for Harry Potter: Hogwarts Thriller, choosing up greater than $156 million in lifetime participant spending, or 52 p.c of the whole. Germany ranks No. 2 with 8.4 p.c of worldwide income, whereas the UK ranks No. 3 with 7.8 p.c. The App Retailer accounts for almost all of participant spending, accounting for 52.6 p.c, whereas Google Play makes up 47.4 p.c of income.

On the subject of downloads, the title has picked up near 82 million worldwide so far. The U.S. as soon as once more ranks No. 1, producing greater than 16 million installs so far, or about 20 p.c of all downloads. Brazil ranks No. 2 with 7.6 p.c of installs, whereas France ranks No. 3. Google Play accounts for almost all of downloads, racking up about 58 p.c of all installs, whereas the App Retailer makes up 42.3 p.c.

No Thriller

Harry Potter: Hogwarts Thriller continues to be successful for Jam Metropolis and the surge in income it noticed in 2020 amid the worldwide lockdowns has continued into 2021. It’s an instance of the longevity of cellular video games supported by common new content material, with March 2021 the title’s fifth greatest month ever for participant spending, almost three years after it first launched. It’s additionally additional proof of the facility of IP in attracting a big, engaged cellular viewers that can be prepared to spend.

Sensor Tower’s Retailer Intelligence platform is an Enterprise stage providing. All for studying extra?


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